Kobie

Restaurant RFP Research

Below, you’ll discover a comprehensive research document meticulously compiled for a recent Request for Proposal (RFP), tailored for a major chain restaurant with a widespread presence across the United States. This document serves as a testament to my expertise in brand research, encapsulating key insights into prevailing trends, media coverage, recent campaigns and partnerships, crises

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Automotive Brand Social Calendar

One of my personal highlights is showcased below: an interactive Google Sheet featuring a meticulously crafted Q1/Q2 content calendar for an automotive LinkedIn account. Collaborating closely with the company’s social agency as their agency of record, I spearheaded the development of engaging posts covering a spectrum of topics, including events, product launches, the brand’s motorsports

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EOY Planning Meeting Presentation

Provided below is an end-of-year planning presentation conducted in December 2023 for a prominent insurance company. Within this presentation, you’ll discover insights into emerging trends across the brand’s various business lines, comprehensive analysis of media trends and an in-depth exploration of industry trends. Additionally, I curated a PR calendar aimed at strategically guiding the company’s

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